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Question

Facebook Lead Ads trigger is inconsistent and missing leads

  • April 30, 2026
  • 1 reply
  • 12 views

Hi, 

We recently discovered that automationFacebook Lead forms is not always triggerd. After exporting leads from Facebook form and cross checking with Zapier history, we identified that certain number of leads comming from same form, campaign, ad set and even same add does not appear on Zapier histroy, meaning Zapier never received a webhook for it. While other pass to Zapier just fine. 

Is any one experiencing same issue? Have you identified any patterns? 

 

I’ve discovered that same issue already happened in 2024 

 and a bug assosiated with it was open on Meta developers platform https://developers.facebook.com/support/bugs/1130587701359392/

 

Unfortunatelly, it seems that only product owners can open platform related bugs on developers platform. Hope Zapier team could help us reopen this case with Meta. 

 

1 reply

Troy Tessalone
Zapier Orchestrator & Solution Partner
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  • Zapier Orchestrator & Solution Partner
  • April 30, 2026

Hi ​@Anton Golvid 

Help links for using FB Lead Ads in Zaps: https://zapier.com/apps/facebook-lead-ads/integrations#help

 

Check the Meta Status page: https://metastatus.com

Specifically the history for Ads: https://metastatus.com/ads-manager/history

 

FYI: FB is a bit notorious for having issues with their Lead Ads trigger.

 

You can try opening a ticket with Zapier Support: https://zapier.com/app/get-help