I’m creating a Zap so when (1) new Subscriber (trigger) is added to an audience in Mailchimp it sends a specific campaign to that new subscribcer. Is the automation done within Zap or within the Mailchimp application?
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Hi
In MailChimp you can set up automations like ‘when someone is added to an audience, send this email’ or ‘when a tag is added to someone, send this email’. MailChimp have a guide to automated campaigns here: https://mailchimp.com/help/about-automation/
Where Zapier can help is if you want an event in a separate app to trigger the automation. For example, when fills in a form, add them to the audience (which will trigger the automation in MailChimp).
I hope that's clear, please let me know if you have any questions!
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