Question

How do I integrate Lemlist & HeyGen to send mass-personalized videos to leads at a certain campaign stage?

  • 6 March 2024
  • 3 replies
  • 16 views

Hi,

I want to connect Lemlist (Sales Outreach) & HeyGen (mass-personalized video generation). I tried and I failed. Maybe it’s not possible, maybe I’m too dumb :)

I imagine this flow:
Goal:  I want to send a mass-personlized video to a lead after a certain time of a campaign.
1. Trigger: A lead reaches a certain point in an outreach campaign, e.g. I sent one Email and one LinkedIN message.
2. Lemlist should tell Zapier: hey, this lead with name XYZ reached a specific point of a campaign
3. Zapier should send this info to HeyGen
4. HeyGen should create a video with the speaker directly addressing the lead with the name, that it received from Lemlist via Zapier
5. HeyGen should send a GIF thumbnail with the Link to the personalized video to to Zapier
6. Zapier should push this to Lemlist
7. Lemlist should take the GIF with the link to the video, put it in an email and send the email to the lead

Maybe I am asking too much here :)


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3 replies

Userlevel 7
Badge +14

Hi @moritz1899 

To help us have more context, post screenshots with how the steps are outlined and configured.

 

Zap app triggers/actions:

Lemlist: https://zapier.com/apps/lemlist/integrations#triggers-and-actions

HeyGen: https://zapier.com/apps/heygen/integrations#triggers-and-actions

Hi Troy,

sure. So this is how a campaign looks like on Spendesk:
 

If a lead does not reply, I want to create a customized video for this lead on heygen which is then linked in the next email. 

My firs issue is, that nothing that somehow related to any step in the lemlist campaign can be selected as a trigger:
 

None of these options make sense:
 

Even if I wanted to do something that is provided here, it seems to make no sense. E.g. even if I say that the moment a lead opens the first email, then I get asked to do something with “only first” which I dont know what that would mean. Also if I click in the “search” window, there is no options.

Long story short, i don’t even know how to set up the trigger properly. Maybe it doesnt even work the way I imagine?

Let me know if this made it more clear. 

Thanks

Userlevel 7
Badge +14

@moritz1899

Help article from lemlist for advanced campaign conditions.

https://help.lemlist.com/en/articles/8290177-advanced-condition-campaigns

 

You may have to add an API step.

 

Zap trigger: Webhook - Catch Hook