We have our own e-commerce custom platform (no Shopify, Magento, Wordpress, etc.) and we are looking to integrate with Klaviyo for email marketing & automation.
Instead of integrating with Klaviyo API we thought about integrating with Zapier API so that we can use Zapier to connect our e-commerce and Klaviyo as well as any other apps in the future.
Has anyone done that? Do you have any recommendations?
Thank you so much!