Using Facebook Lead Integration, we ingest email and phone number parameters.
At some point in the 30 day sequence of “SMS texts” (these are educational texts), if an active recipient “Unsubscribes” from the Twilio texts with a STOP Unsubscribe message, the Zap sequence doesn’t know this and continues to ATTEMPT to send texts to the recipient based on their position in their respective 30-day sequence.
At a certain point, the Zap STOPS all executions for all SMSs for every active recipient in the sequence with the ERROR message: Attempting to send SMS to an unsubscribed recipient.
What is the solution/workaround to integrate the “unsubscribe” signal back to the active Zap so it opt outs the “unsubscribed” lead rather than continuing to send to it - thereby breaking the entire zap for every lead in the active 30-day sequence?
This is very frustrating. The same happens for non-validated phone numbers.