Post new Shopify product to Facebook not working

  • 15 September 2022
  • 4 replies

Hi all

I have been trying to publish a post to my Facebook page when the product is created on Shopify.

I am using my webpage link followed by the product handle, for example:  and then insert the 1.Handle:1-5mm-anodized-aluminium-wire


The post is published but it gives me a 404 error. So clearly I am doing something wrong with the link.


I have looked on this forum and there is no previous instance of this issue posted.


Please assist, many thanks in advance!


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4 replies

Userlevel 7
Badge +14

Hi @Bonsaitree 

Good question.

Please post detailed screenshots with how your Zap steps are configured in order for us to have context, thanks.

Userlevel 7
Badge +8

Hi @Bonsaitree - welcome to Community!

Checking in here to make sure you were able to get this Zap sorted.

I would suggest double-checking that your Action (Create Posts to Facebook Pages) has the below mapping (as FYI these will need to be selected vs typed in):

Facebook Pages Action:

  • Within in the Message field map the “Title” from your Shopify Trigger step.
  • Within the Link UFL field map the “Handle” from your Shopify Trigger step. 
    • [Shop product page link][mapped field which is the Shopify “Handle” data]


Let us know if that does the trick or is clear as mud 😉 If you’re still having trouble, share some screenshots of your mapping and we’ll be happy to help!

Thanks Liz!

For the moment I am not pursuing this zap as Shopify allows me to create new products which are either draft, available on POS only, online or not etc. 

However what I have noticed is that Zapier cannot tell the difference and so when I create a new product but do not make it available online then the link which Zapier publishes to Facebook returns a 404 error as it cannot find the product (as it is hidden online but available on other channels.

I am not sure what to do about this other than disable the zap.



Userlevel 7
Badge +11

Hi @Bonsaitree!

I’m not overly familiar with the Shopify triggers and what data they return, but do you see anything in there that you could filter on? Like only continue if it’s a certain status, to prevent those that are hidden online?

You can check in the Data Out tab in your Zap Runs, or within the sample data in the Zap Editor.