Skip to main content
Best answer

How do I create a Zap to post to multiple social media accounts?

  • November 27, 2023
  • 5 replies
  • 359 views

I am developing zap which creates posts to social media (Instagram and Facebook). 

I have over 20 different social media accounts/apps which should be supported. 

The optimal solution would be to create one generic zap which where used social media app can be dynamically set. 

Is possible to do with Zapier?

I want to avoid developing (and maintaining) over 20 Zaps doing exactly the same logic - only difference is social media app. 

 

Best answer by Troy Tessalone

@Erkki 

Zap steps using a Zap app only allow for the selected app account to be used.

App APIs can be used dynamically via these Zap apps: Code or Webhook

View original
Did this topic help you find an answer to your question?
This post has been closed for comments. Please create a new post if you need help or have a question about this topic.

5 replies

Troy Tessalone
Forum|alt.badge.img+14

Hi @Erkki 

Good question.

Look into using Paths: https://help.zapier.com/hc/en-us/articles/8496288555917


  • Author
  • Beginner
  • 2 replies
  • November 27, 2023

Hi @Troy Tessalone 

Thanks for your suggestion. 

Actually I am already using Paths in my Zaps and I am not sure if it helps.

I have zap which receives source post information via Webhook. 
Depending on the source data type (Instagram and/or Facebook) I use Paths for running specific actions for Instagram and Facebook posts. 
The problem is that for each Instagram and Facebook Zap step I have to specify social media app/account (Instagram or Facebook). This works fine if you have one Facebook and Instagram app/account. 
In my case I have over 20 Instagram & Facebook accounts → I need over 20 Zaps and only difference is that each Zap has different app/account.

 


Troy Tessalone
Forum|alt.badge.img+14

@Erkki 

You would have to use the app APIs in order to make the authentication/authorization for each app account dynamic.

e.g. Via a Webhook Zap app action step: https://zapier.com/apps/webhook/help


  • Author
  • Beginner
  • 2 replies
  • November 27, 2023

Hi @Troy Tessalone 

I suppose you mean that I should use Code Zap action and use python/nodejs?

I would prefer to use existing Instagram Business API/ Facebook page actions as they are quite simple to use. 

The problem is that they seem to have app/account as a static setting. 

But I guess that Code Actions are the only solution for me.


Troy Tessalone
Forum|alt.badge.img+14
  • Zapier Expert
  • 31156 replies
  • Answer
  • November 27, 2023

@Erkki 

Zap steps using a Zap app only allow for the selected app account to be used.

App APIs can be used dynamically via these Zap apps: Code or Webhook