How automation helped this business save thousands on marketing

  • 7 April 2021
  • 0 replies
  • 31 views
How automation helped this business save thousands on marketing
Userlevel 4
Badge +4

Hey, folks! Janine from the blog team here. Last month, we published an article by a Zapier user who found a way to use automation to run a successful marketing campaign with a small budget. 

Rather than thinking about tasks Pawel Sheffler used Zapier to create processes. One Zap took a lead generation form and sent an immediate follow-up email and then reached out automatically a few days later to get feedback about the downloaded resource. 

He also created a system to nurture leads who came in through webinars, sending reminders, post-webinar follow-up, as well as longer term outreach.

Read about how they did it: How Zapier helped us save thousands of dollars on our marketing budget.


0 replies

Be the first to reply!

Reply