Newbie zap help - Mailchimp and Act

Question

Hi,

I am a newbie so hoping for some help to understand if I am on the right track or my thinking is a little off.

So I have just switched our email marketing from Constant Contact to a free Mailchimp plan. Right now I have 2 subscribers in my one audience, as I am in the process of adding my known unsubscribers and then my client contacts and then my prospect (opted in) data. So perhaps I need more contacts added to properly test the zaps and that’s my issue, but having just got Act Connect set up I wanted to see if it would do what I wanted!

I’m trying to add a Zap to say when a Mailchimp subscriber unsubscribes, it updates the custom ‘Email opt out’ tick field to TRUE.

So I know the trigger is ‘New unsubscriber in Mailchimp’ but then do I need an action to ‘find or create contact’ or is it just ‘update contact’? When I say ‘update contact’, a required field is the contact I want it to update but shouldn’t it be dynamic? How do I tell it what to match against (which should be the ‘Email’ field) - is that in ‘Find or update a contact’ first and then ‘Update contact’?

Thanks for your help!

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Best answer by Danvers 23 April 2020, 12:56

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Danvers · Accepted Answer

Hi @clares28! It sounds like you’ve almost figured this one out yourself - but I’m happy to get you over the finish line here 🙂

You’re right that you need the Find or Create Contact first, and then the update contact step. So the Zap would look like this:

MailChimp - New Unsubscriber
Act! - Find or Create Contact
Act! - Update Contact

In the Update Contact step, you’ll see the ‘Contact’ field. In that field, add the ID of the contact that was found in the middle step - you need to use the Contact ID and not the name/email - that will mean that each time the Zap runs, it will dynamically use the contact that was found in the second step.

I hope that’s clear, but if you need any more help, don’t hesitate to ask!

clares28 · Answer

Hi Danvers,

Thank you for your help! So I did this as you suggested and right now it is not finding a contact - I used my own employee record in Act to match, and I am in Mailchimp too in the audience I selected. Did it not verify as I am not an unsubscriber perhaps? I am going to load records into Mailchimp today and retest it, in case.

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